Marketers are in a Bind

Marketers are in a Bind

June 11, 2020By Ann RansonMarketing, Strategy No Comments

Marketers are in a bind. Most likely because they set their marketing strategy before March – meaning it’s probably irrelevant now, or at least lacking in their ability to meet these changing times.  I began writing this post in mid-May. Since then, George Floyd was killed, and protesters have taken to the streets for mostly … Read More

What’s important to you?

What’s important to you?

May 28, 2020By Ann RansonMission, Values, Vision No Comments

What’s Important to You? Many people are not consciously aware of their values. Frankly, most of us are so over-scheduled that we don’t have the time to contemplate ‘such lofty ideals’. Yet, values are what our society most needs right now. Do this. Take out a piece of paper or open a screen where you can … Read More